{"title":"Dresses","description":"Dear iconic vintage dress... tea, swing, wiggle, halter — whatever your silhouette, you never fail to make us feel utterly pretty. Browse our full collection of vintage-inspired dresses and find the one made for you.","products":[{"product_id":"1940s-shirt-dress-in-cherry-print","title":"1940s Shirt Dress - Cherry Print","description":"\u003ch3 data-end=\"366\" data-start=\"325\"\u003e\u003cstrong data-end=\"366\" data-start=\"332\"\u003eThe Classic Pretty Shirt Dress in Limited Edition Cherry!\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress - and we simply can’t let go of this iconic style!\u003c\/p\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003ePerfect for all shapes, sizes, and vintage moods, this is your ultimate base layer dress: classy and simple, with just the right amount of detail. It flatters, covers, and hugs in all the right places. Comfortable enough for everyday wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look effortlessly cool with a skirt that wafts beautifully around the floor.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eThis gorgeous vintage-inspired shirt dress is brimming with 1940s charm - featuring a classic shirt-style bodice with an open neckline, three functional cream buttons, and a side zip for ease. The matching belt nips in perfectly at the waist to create that true hourglass silhouette, while the slightly flared skirt adds movement and grace.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eCherry captures the playful spirit of vintage summers with a touch of retro sweetness. The fabric has a beautifully soft, luxurious feel, as lovely to wear as it is to admire. From sunny days to evening soirées, this dress brings a pop of 1940s charm and effortless glamour to every moment.\u003c\/p\u003e\n\u003cp data-end=\"1482\" data-start=\"1314\"\u003eCrafted in\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1341\" data-start=\"1325\"\u003e100% viscose\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a soft drape and light feel, this is\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1423\" data-start=\"1384\"\u003eretro dressing at its most wearable,\u003c\/strong\u003e a timeless piece you’ll reach for season after season.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245273076038,"sku":"PRDR_09cp-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245273108806,"sku":"PRDR_09cp-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245273141574,"sku":"PRDR_09cp-12","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245273174342,"sku":"PRDR_09cp-14","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245273207110,"sku":"PRDR_09cp-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245273239878,"sku":"PRDR_09cp-18","price":65.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0011-min.jpg?v=1747821328"},{"product_id":"1940s-tea-dress-in-navy-polka","title":"1940s Tea Dress - Navy Polka","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable \u003cstrong data-end=\"912\" data-start=\"899\"\u003etea dress\u003c\/strong\u003e is flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style navy polka print - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245273633094,"sku":"PRDR_03np-08","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245273665862,"sku":"PRDR_03np-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245273698630,"sku":"PRDR_03np-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245273731398,"sku":"PRDR_03np-14","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245273764166,"sku":"PRDR_03np-16","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245273796934,"sku":"PRDR_03np-18","price":62.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0054-min.jpg?v=1747822652"},{"product_id":"1940s-tea-dress-in-cherry-print","title":"1940s Tea Dress - Cherry Print","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable \u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e is flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage 'Cherry' style print on a black base - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245273993542,"sku":"PRDR_03cp-08","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245274026310,"sku":"PRDR_03cp-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245274059078,"sku":"PRDR_03cp-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245274091846,"sku":"PRDR_03cp-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245274124614,"sku":"PRDR_03cp-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245274157382,"sku":"PRDR_03cp-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0166-min.jpg?v=1747821278"},{"product_id":"1950s-swing-dress-emerald","title":"1950s Swing Dress - Emerald","description":"\u003ch3 data-end=\"353\" data-start=\"321\"\u003e\u003cstrong data-end=\"353\" data-start=\"328\"\u003eOur iconic Swing Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"741\" data-start=\"355\"\u003eThe ultimate retro staple dress for twirling, swirling, and stealing the spotlight - meet the Pretty Retro Swing Dress. Designed for full-skirt fun and pure happiness, this beauty was made for movement. You won’t be able to resist a spin (and neither can anyone watching!) - it’s always a showstopper in our shoots and guaranteed to make you feel every inch the vintage dream.\u003c\/p\u003e\n\u003cp data-end=\"1149\" data-start=\"743\"\u003eInspired by the late 1940s and 1950s, the fit creates that classic hourglass silhouette we adore. Pleats above and below the bust enhance your shape, while a nipped-in waist panel defines and flatters. The three-quarter swing skirt offers a full, dramatic sweep,  perfect for dancing, parties, or vintage events, and petal cap sleeves keep things comfortable and free-moving.\u003c\/p\u003e\n\u003cp data-end=\"1460\" data-start=\"1151\"\u003eWhether you’re heading to a retro dance night, vintage festival, or simply want to channel your inner pin-up, this timeless swing dress promises total impact. Elegant yet fun, it’s the kind of dress that makes you want to move to the big band sound.\u003c\/p\u003e\n\u003cp data-end=\"1717\" data-start=\"1462\"\u003eCrafted from a soft poly-viscose blend with a hint of stretch, it’s designed for comfort, shape, and flow. Just pick your colour, book your event, and get ready to turn heads. This drop-dead gorgeous vintage swing dress is ready for its moment.\u003c\/p\u003e\n\u003cp data-end=\"1807\" data-start=\"1719\"\u003e\u003cstrong data-end=\"1730\" data-start=\"1719\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex\u003cbr data-end=\"1758\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1758\"\u003eLength from natural waist:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245274976582,"sku":"PRDR_01em-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245275009350,"sku":"PRDR_01em-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245275042118,"sku":"PRDR_01em-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245275074886,"sku":"PRDR_01em-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245275107654,"sku":"PRDR_01em-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245275140422,"sku":"PRDR_01em-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-1694-min.jpg?v=1747836334"},{"product_id":"1940s-tea-dress-in-pansy","title":"1940s Tea Dress - Mini Rose","description":"\u003cp\u003e\u003cb\u003eThe Pretty Tea Dress\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eFancy a touch of 1940s style? This is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eA stunning print of mini blue roses on a black base.\u003c\/p\u003e\n\u003cp\u003ePerfect for all seasons. Layer with a cute cardigan for cooler days and don't forget that slip!\u003cbr\u003e\u003cbr\u003eStyle features a gathered bust-line, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003cbr\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245275861318,"sku":"PRDR_03brose-08","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245275894086,"sku":"PRDR_03brose-10","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245275926854,"sku":"PRDR_03brose-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245275959622,"sku":"PRDR_03brose-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245275992390,"sku":"PRDR_03brose-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245276025158,"sku":"PRDR_03brose-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/LOOK7-ECOM1_8b5d87d3-284c-492d-8553-7aefe0a18902.jpg?v=1774704015"},{"product_id":"1940s-tea-dress-in-starflower","title":"1940s Tea Dress - Starflower","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style 'Starflower' print, burning bright with orange tones - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245276320070,"sku":"PRDR_03star-08","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245276352838,"sku":"PRDR_03star-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245276385606,"sku":"PRDR_03star-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245276418374,"sku":"PRDR_03star-14","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245276451142,"sku":"PRDR_03star-16","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245276483910,"sku":"PRDR_03star-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Look2-ecom7_784af56a-0f38-47ee-a459-df33b15c0fc2.jpg?v=1774703999"},{"product_id":"1940s-tea-dress-in-blue-pansy","title":"1940s Tea Dress - Pansy","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print 'Pansy' - navy, kissed with pink making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245277335878,"sku":"PRDR_03pansy-08","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245277368646,"sku":"PRDR_03pansy-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245277401414,"sku":"PRDR_03pansy-12","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245277434182,"sku":"PRDR_03pansy-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245277466950,"sku":"PRDR_03pansy-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245277499718,"sku":"PRDR_03pansy-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/LOOK6-ECOM1_b709c0b6-1a78-4720-9241-709098e86de7.jpg?v=1774703971"},{"product_id":"1940s-shirt-dress-navy-tiki","title":"1940s Shirt Dress - Navy Tiki","description":"\u003ch3 data-end=\"366\" data-start=\"325\"\u003e\u003cstrong data-end=\"366\" data-start=\"332\"\u003eThe Classic Pretty Shirt Dress in Limited Edition Navy Tiki!\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress - and we simply can’t let go of this iconic style!\u003c\/p\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003ePerfect for all shapes, sizes, and vintage moods, this is your ultimate base layer dress: classy and simple, with just the right amount of detail. It flatters, covers, and hugs in all the right places. Comfortable enough for everyday wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look effortlessly cool with a skirt that wafts beautifully around the floor.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eThis gorgeous vintage-inspired shirt dress is brimming with 1940s charm - featuring a classic shirt-style bodice with an open neckline, three functional cream buttons, and a side zip for ease. The matching belt nips in perfectly at the waist to create that true hourglass silhouette, while the slightly flared skirt adds movement and grace.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eTiki captures a Hawaiian holiday mood with a refined retro spirit. The fabric has a notably soft, luxurious feel, making it as beautiful to wear as it is to behold. From summer soirées to vintage events, this dress promises to turn every occasion into your own 1940s moment of escapist glamour.\u003c\/p\u003e\n\u003cp data-end=\"1482\" data-start=\"1314\"\u003eCrafted in\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1341\" data-start=\"1325\"\u003e100% viscose\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a soft drape and light feel, this is\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1423\" data-start=\"1384\"\u003eretro dressing at its most wearable,\u003c\/strong\u003e a timeless piece you’ll reach for season after season.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245278024006,"sku":"PRDR_09nt-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245278056774,"sku":"PRDR_09nt-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245278089542,"sku":"PRDR_09nt-12","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245278122310,"sku":"PRDR_09nt-14","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245278155078,"sku":"PRDR_09nt-16","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245278187846,"sku":"PRDR_09nt-18","price":65.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/LOOK3-ECOM1_3ec5b089-b47d-46e0-8ab4-27efc6e802a6.jpg?v=1774703966"},{"product_id":"1950s-swing-dress-airforce","title":"1950s Swing Dress - Airforce","description":"\u003ch3 data-end=\"353\" data-start=\"321\"\u003e\u003cstrong data-end=\"353\" data-start=\"328\"\u003eOur iconic Swing Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"741\" data-start=\"355\"\u003eThe ultimate retro staple dress for twirling, swirling, and stealing the spotlight - meet the Pretty Retro Swing Dress. Designed for full-skirt fun and pure happiness, this beauty was made for movement. You won’t be able to resist a spin (and neither can anyone watching!) - it’s always a showstopper in our shoots and guaranteed to make you feel every inch the vintage dream.\u003c\/p\u003e\n\u003cp data-end=\"1149\" data-start=\"743\"\u003eInspired by the late 1940s and 1950s, the fit creates that classic hourglass silhouette we adore. Pleats above and below the bust enhance your shape, while a nipped-in waist panel defines and flatters. The three-quarter swing skirt offers a full, dramatic sweep,  perfect for dancing, parties, or vintage events, and petal cap sleeves keep things comfortable and free-moving.\u003c\/p\u003e\n\u003cp data-end=\"1460\" data-start=\"1151\"\u003eWhether you’re heading to a retro dance night, vintage festival, or simply want to channel your inner pin-up, this timeless swing dress promises total impact. Elegant yet fun, it’s the kind of dress that makes you want to move to the big band sound.\u003c\/p\u003e\n\u003cp data-end=\"1717\" data-start=\"1462\"\u003eCrafted from a soft poly-viscose blend with a hint of stretch, it’s designed for comfort, shape, and flow. Just pick your colour, book your event, and get ready to turn heads. This drop-dead gorgeous vintage swing dress is ready for its moment.\u003c\/p\u003e\n\u003cp data-end=\"1807\" data-start=\"1719\"\u003e\u003cstrong data-end=\"1730\" data-start=\"1719\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex\u003cbr data-end=\"1758\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1758\"\u003eLength from natural waist:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245281988934,"sku":"PRDR_01af-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245282021702,"sku":"PRDR_01af-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245282054470,"sku":"PRDR_01af-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245282087238,"sku":"PRDR_01af-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245282120006,"sku":"PRDR_01af-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245282152774,"sku":"PRDR_01af-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/retro_swing_airforce_mod_039900af-b426-4ca8-b6a9-31dc8039f5f1.jpg?v=1748954840"},{"product_id":"1950-swing-dress-teal","title":"1950s Swing Dress - Teal","description":"\u003ch3 data-end=\"353\" data-start=\"321\"\u003e\u003cstrong data-end=\"353\" data-start=\"328\"\u003eOur iconic Swing Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"741\" data-start=\"355\"\u003eThe ultimate retro staple dress for twirling, swirling, and stealing the spotlight - meet the Pretty Retro Swing Dress. Designed for full-skirt fun and pure happiness, this beauty was made for movement. You won’t be able to resist a spin (and neither can anyone watching!) - it’s always a showstopper in our shoots and guaranteed to make you feel every inch the vintage dream.\u003c\/p\u003e\n\u003cp data-end=\"1149\" data-start=\"743\"\u003eInspired by the late 1940s and 1950s, the fit creates that classic hourglass silhouette we adore. Pleats above and below the bust enhance your shape, while a nipped-in waist panel defines and flatters. The three-quarter swing skirt offers a full, dramatic sweep,  perfect for dancing, parties, or vintage events, and petal cap sleeves keep things comfortable and free-moving.\u003c\/p\u003e\n\u003cp data-end=\"1460\" data-start=\"1151\"\u003eWhether you’re heading to a retro dance night, vintage festival, or simply want to channel your inner pin-up, this timeless swing dress promises total impact. Elegant yet fun, it’s the kind of dress that makes you want to move to the big band sound.\u003c\/p\u003e\n\u003cp data-end=\"1717\" data-start=\"1462\"\u003eCrafted from a soft poly-viscose blend with a hint of stretch, it’s designed for comfort, shape, and flow. Just pick your colour, book your event, and get ready to turn heads. This drop-dead gorgeous vintage swing dress is ready for its moment.\u003c\/p\u003e\n\u003cp data-end=\"1807\" data-start=\"1719\"\u003e\u003cstrong data-end=\"1730\" data-start=\"1719\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex\u003cbr data-end=\"1758\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1758\"\u003eLength from natural waist:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245282251078,"sku":"PRDR_01teal-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245282283846,"sku":"PRDR_01teal-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245282316614,"sku":"PRDR_01teal-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245282349382,"sku":"PRDR_01teal-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245282382150,"sku":"PRDR_01teal-16","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245282414918,"sku":"PRDR_01teal-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-1554-min.jpg?v=1747823256"},{"product_id":"1950s-swing-dress-in-red","title":"1950s Swing Dress - Red","description":"\u003ch3 data-end=\"353\" data-start=\"321\"\u003e\u003cstrong data-end=\"353\" data-start=\"328\"\u003eOur iconic Swing Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"741\" data-start=\"355\"\u003eThe ultimate retro staple dress for twirling, swirling, and stealing the spotlight - meet the Pretty Retro Swing Dress. Designed for full-skirt fun and pure happiness, this beauty was made for movement. You won’t be able to resist a spin (and neither can anyone watching!) - it’s always a showstopper in our shoots and guaranteed to make you feel every inch the vintage dream.\u003c\/p\u003e\n\u003cp data-end=\"1149\" data-start=\"743\"\u003eInspired by the late 1940s and 1950s, the fit creates that classic hourglass silhouette we adore. Pleats above and below the bust enhance your shape, while a nipped-in waist panel defines and flatters. The three-quarter swing skirt offers a full, dramatic sweep,  perfect for dancing, parties, or vintage events, and petal cap sleeves keep things comfortable and free-moving.\u003c\/p\u003e\n\u003cp data-end=\"1460\" data-start=\"1151\"\u003eWhether you’re heading to a retro dance night, vintage festival, or simply want to channel your inner pin-up, this timeless swing dress promises total impact. Elegant yet fun, it’s the kind of dress that makes you want to move to the big band sound.\u003c\/p\u003e\n\u003cp data-end=\"1717\" data-start=\"1462\"\u003eCrafted from a soft poly-viscose blend with a hint of stretch, it’s designed for comfort, shape, and flow. Just pick your colour, book your event, and get ready to turn heads. This drop-dead gorgeous vintage swing dress is ready for its moment.\u003c\/p\u003e\n\u003cp data-end=\"1807\" data-start=\"1719\"\u003e\u003cstrong data-end=\"1730\" data-start=\"1719\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex\u003cbr data-end=\"1758\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1758\"\u003eLength from natural waist:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245283070278,"sku":"PRDR_01red-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245283103046,"sku":"PRDR_01red-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245283135814,"sku":"PRDR_01red-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245283168582,"sku":"PRDR_01red-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245283201350,"sku":"PRDR_01red-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245283234118,"sku":"PRDR_01red-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-1618-min.jpg?v=1747823304"},{"product_id":"1950s-audrey-dress-black","title":"1950s Audrey Dress - Black","description":"\u003cp\u003e\u003cstrong\u003eDear Audrey\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eYou are the whispered secret of every moonlit evening and glittering cocktail hour, a 1950s dream spun into sleek black perfection. Just like a visit to Tiffany's, you make me feel not just seen, but \u003cem data-end=\"442\" data-start=\"434\"\u003eadored\u003c\/em\u003e. When I slip into you, I am transformed... poised, luminous, and wrapped in unmistakable vintage starlet magic. You aren’t merely worn; you are \u003cem data-end=\"602\" data-start=\"591\"\u003echerished...\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1082\" data-end=\"1881\"\u003e\n\u003cli data-start=\"1082\" data-end=\"1220\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1121\"\u003e1950s\/early 60s sleek silhouette\u003c\/strong\u003e\u003cbr data-start=\"1121\" data-end=\"1124\"\u003eFully fitted from bodice to longline pencil skirt\u003c\/li\u003e\n\u003cli data-start=\"1222\" data-end=\"1342\"\u003e\n\u003cstrong data-start=\"1224\" data-end=\"1248\"\u003eHigh boat neckline\u003c\/strong\u003e\u003cbr data-start=\"1248\" data-end=\"1251\"\u003eJust like Audrey's - classy high neckline \u003c\/li\u003e\n\u003cli data-start=\"1344\" data-end=\"1457\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1361\"\u003eDeep V back\u003c\/strong\u003e\u003cbr data-start=\"1361\" data-end=\"1364\"\u003eFor high drama, we've added a V backline which exudes class - Back zip for easy wear\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong data-start=\"1461\" data-end=\"1482\"\u003eCinched waistband\u003c\/strong\u003e\u003cbr data-start=\"1482\" data-end=\"1485\"\u003eCreates a beautifully cinched waist and enhances the hourglass shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur\u003cstrong\u003e Breakfast at Tiffany’s\u003c\/strong\u003e dream dress has arrived in black for your season-less nights out. Channel that effortless Audrey Hepburn energy: slick, simple, and utterly divine.\u003c\/p\u003e\n\u003cp\u003eDress to thrill day or night in this versatile little number. Accessorise with a headscarf for the ultimate chic look or rock it with heels and red lips for extra va- va- voom! Made in super stretchy bengaline - this dress will cling to your curves. High boat neckline, sleeveless with a deep V at the back. \u003c\/p\u003e\n\u003cp\u003eBack zip and skirt has inverted pleat at the back. Skirt length is approx. 29 inches from natural waist.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscos\/Spandex (bengaline)\u003cbr\u003e\u003cb\u003eWashing instructions:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e30 degrees, do not tumble dry\u003cbr\u003e\u003cb\u003eSkirt length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 29 inches from natural waist.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54245284118854,"sku":"PRDR_02blk-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245284151622,"sku":"PRDR_02blk-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245284184390,"sku":"PRDR_02blk-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245284217158,"sku":"PRDR_02blk-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245284249926,"sku":"PRDR_02blk-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245284282694,"sku":"PRDR_02blk-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/jospephine_black_dress.jpg?v=1764594935"},{"product_id":"1950s-audrey-dress-red","title":"1950s Audrey Dress - Red","description":"\u003cp\u003e\u003cb\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e\u003cb\u003eRetro 'Audrey' Wiggle Dress\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOur\u003cstrong\u003e\u003cspan\u003e \u003c\/span\u003eBreakfast at Tiffany’s\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003edream has arrived in bold red - the perfect way to add a pop of colour and swap out black for your seasonless nights out. Channel that effortless Audrey Hepburn energy: slick, simple, and utterly divine.\u003c\/p\u003e\n\u003cp\u003eDress to thrill day or night in this versatile little number. Accessorise with a headscarf for the ultimate chic look or rock it with heels and red lips for extra va- va- voom! Made in super stretchy bengaline - this dress will cling to your curves. High boat neckline, sleeveless with a deep V at the back. \u003c\/p\u003e\n\u003cp\u003eBack zip and skirt has inverted pleat at the back. Skirt length is approx. 29 inches from natural waist.\u003c\/p\u003e\n\u003cp\u003eChannel your inner starlet with this stunning 1950s style dress, a perfect blend of retro charm and modern wearability. Designed for day to night dressing, it’s ideal for parties, pin-up inspired looks, and special occasions. With its full skirt and flattering fit, this Pretty Retro 1950s dress captures the rockabilly, mid-century, and classic vintage fashion spirit that defined the era. A must-have for lovers of retro glamour, vintage style, and timeless elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscos\/Spandex (bengaline)\u003cbr\u003e\u003cb\u003eWashing instructions:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e30 degrees, do not tumble dry\u003cbr\u003e\u003cb\u003eSkirt length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 29 inches from natural waist.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54245284380998,"sku":"PRDR_02re-8","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245284413766,"sku":"PRDR_02re-10","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245284446534,"sku":"PRDR_02re-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245284479302,"sku":"PRDR_02re-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245284512070,"sku":"PRDR_02re-16","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245284544838,"sku":"PRDR_02re-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Audreydresswinered.jpg?v=1780670727"},{"product_id":"pretty-dancing-dress-red","title":"Pretty Dancing Dress - Red","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe Pretty Dancing Dress\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003eGet down with that big band sound wearing our fabulous 1940s inspired Dancing Dress.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis is a knock 'em dead dress emphasising the waist and making the most of curves. The full swing skirt style makes it perfect for swing dancing.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette. A cute square neckline with gathers emphasises curves and waist panel together with a slim belt to cinch in creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and petal cap sleeves mean this dress does not restrict arms.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFabric:\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWashing Instructions:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLength from natural waist:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54245285658950,"sku":"PRDR_11red-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245285691718,"sku":"PRDR_11red-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245285724486,"sku":"PRDR_11red-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245285757254,"sku":"PRDR_11red-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245285790022,"sku":"PRDR_11red-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245285822790,"sku":"PRDR_11red-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/1940s_swing_dancing_dress.jpg?v=1774703836"},{"product_id":"pretty-dancing-dress-black","title":"Pretty Dancing Dress - Black","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe Pretty Dancing Dress\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003eGet down with that big band sound wearing our fabulous 1940s inspired Dancing Dress.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis is a knock 'em dead dress emphasising the waist and making the most of curves. The full swing skirt style makes it perfect for swing dancing.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette. A cute square neckline with gathers emphasises curves and waist panel together with a slim belt to cinch in creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and petal cap sleeves mean this dress does not restrict arms.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFabric:\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWashing Instructions:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLength from natural waist:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245286281542,"sku":"PRDR_11blk-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245286314310,"sku":"PRDR_11blk-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245286347078,"sku":"PRDR_11blk-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245286379846,"sku":"PRDR_11blk-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245286412614,"sku":"PRDR_11blk-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245286445382,"sku":"PRDR_11blk-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/LOOK9-ECOM1_743bb803-082e-41c1-b0a7-fffb4b0dc259.jpg?v=1774703831"},{"product_id":"1950s-halter-wiggle-dress-in-black","title":"1950s Halter Wiggle Dress - Black","description":"\u003ch3 data-start=\"262\" data-end=\"309\"\u003e\u003cstrong data-start=\"269\" data-end=\"309\"\u003eThe Pretty 1950s Halter Wiggle Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"311\" data-end=\"642\"\u003eMeet the ultimate 1950s bombshell dress - your new go-to for instant retro glamour and curve-hugging confidence.\u003c\/p\u003e\n\u003cp data-start=\"311\" data-end=\"642\"\u003eEqual parts rockabilly sass and old Hollywood elegance, this is the midi-length LBD every vintage lover needs, sleek, sculpted, and oozing timeless allure.\u003c\/p\u003e\n\u003cp data-start=\"644\" data-end=\"1030\"\u003eDesigned to turn heads day or night, the Halter Wiggle features satin halter ties that fasten neatly behind the neck, with matching bows at the bust and hip for a touch of playful detail. The figure-sculpting bengaline fabric stretches and smooths in all the right places, creating that signature hourglass silhouette while letting you move (and dance!) with ease.\u003c\/p\u003e\n\u003cp data-start=\"1032\" data-end=\"1397\"\u003eThe back vented pencil skirt keeps your stride elegant, and the overall shape is pure 1950s va-va-voom, just add red lipstick, cat-eye liner, and heels for the full pin-up fantasy. Whether you’re heading to a vintage night out, cocktail party, or just want to bring some retro heat to your day, this dress guarantees a lasting impression.\u003c\/p\u003e\n\u003cp data-start=\"1399\" data-end=\"1554\"\u003e\u003cstrong data-start=\"1399\" data-end=\"1410\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-start=\"1447\" data-end=\"1450\"\u003e\u003cstrong data-start=\"1450\" data-end=\"1467\"\u003eSkirt length:\u003c\/strong\u003e Approx. 29 inches from natural waist\u003cbr data-start=\"1504\" data-end=\"1507\"\u003e\u003cstrong data-start=\"1507\" data-end=\"1516\"\u003eCare:\u003c\/strong\u003e 30° machine wash, do not tumble dry\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54245286740294,"sku":"PRDR_12blk-8","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245286773062,"sku":"PRDR_12blk-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245286805830,"sku":"PRDR_12blk-12","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245286838598,"sku":"PRDR_12blk-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245286871366,"sku":"PRDR_12blk-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245286904134,"sku":"PRDR_12blk-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-1765.jpg?v=1747825327"},{"product_id":"pretty-classic-40s-dress-red","title":"1940s Classic Dress - Red","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe Pretty Classic 40s Dress\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis dress gives a firm nod to the classic 1940s styles. Nipped in at the waist with a thin belt, strong shoulders with gathers, elegant sleeves and a swing skirt to dance you through the night. \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis is a knock 'em dead dress emphasising the waist and making the most of curves. The full swing skirt style makes it perfect for swing dancing.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette. A flattering V neckline created by a cross over panels with gathers under the bust and pleats above into shoulder yokes. Curved waist panel together with a slim belt to cinch in creates a further 'nipped in' look. Longer sleeves cover the upper arm for a demure look.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eBack Zip\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFabric:\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWashing Instructions:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLength from natural waist:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245287592262,"sku":"PRDR_13red-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245287625030,"sku":"PRDR_13red-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245287657798,"sku":"PRDR_13red-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245287690566,"sku":"PRDR_13red-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245287723334,"sku":"PRDR_13red-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245287756102,"sku":"PRDR_13red-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/classic_1940s_dress_red.jpg?v=1743348883"},{"product_id":"1950s-shirtwaister-dress-in-black","title":"1950s Shirtwaister Dress - Black","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe Retro Shirt-waister Dress\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003eYou are going to love our stunning new retro style dress - inspired by the 1950s.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eComfy, flattering, so elegant and chic - this dress will take you from daytime to evening in a heartbeat.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe fit on this dress creates a classic vintage 50s silhouette. Soft shawl collar V neckline with fitted shirt style bodice. Dress is has 9 white buttons right down to approximately the knee. It's classic 50s style shape emphasises the waist with a self covered belt to nip in and the three quarter circle  skirt gives a full sweep.\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFabric: poly\/viscose\/elastane\u003c\/b\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eWashing Instructions:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLength from natural waist:\u003c\/b\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eapprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54245293130054,"sku":"PRDR_14blk-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245293162822,"sku":"PRDR_14blk-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245293195590,"sku":"PRDR_14blk-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245293228358,"sku":"PRDR_14blk-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245293261126,"sku":"PRDR_14blk-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245293293894,"sku":"PRDR_14blk-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/50s_Shirt_Waister_Black.jpg?v=1743348874"},{"product_id":"1940s-shirt-dress-in-black","title":"1940s Shirt Dress - Black","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245294801222,"sku":"PRDR_08BLK-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245294833990,"sku":"PRDR_08BLK-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245294866758,"sku":"PRDR_08BLK-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245294899526,"sku":"PRDR_08BLK-16","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Pretty40sShirtDress-black-2_d6c39e1f-9539-4c2f-b456-638e61db4cec.jpg?v=1743348868"},{"product_id":"1940s-hostess-dress-in-emerald","title":"1940s Hostess Dress - Emerald","description":"\u003ch4\u003e\u003cb\u003eDear Hostess Dress,\u003c\/b\u003e\u003c\/h4\u003e\n\u003cp\u003eYou are the 'hostess with the most-ess' - \u003cmeta charset=\"utf-8\"\u003eyou are a 1940s vision in emerald green - \u003cmeta charset=\"utf-8\"\u003erich and graceful, like a vintage garden at dusk. From the moment I fasten your buttons and smooth your skirt, you make me feel like I’ve stepped into a more glamorous life—one where waists are nipped, curves are celebrated, and every entrance deserves a pause. Your wing collar frames me just so, your pleats fall with that perfect swish, and you hold me in that just-right way that feels both confident and comforting. You’re not just something I wear; you’re something I \u003cem data-end=\"486\" data-start=\"478\"\u003ebecome\u003c\/em\u003e—elegant, a little bit spellbinding, and absolutely ready to turn heads wherever we go together.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1881\" data-start=\"1082\"\u003e\n\u003cli data-end=\"1220\" data-start=\"1082\"\u003e\n\u003cstrong data-end=\"1121\" data-start=\"1084\"\u003eWing Collar\u003c\/strong\u003e\u003cbr data-end=\"1124\" data-start=\"1121\"\u003eV neckline framed with a classic and iconic late 40s\/early 50s wing collar\u003c\/li\u003e\n\u003cli data-end=\"1342\" data-start=\"1222\"\u003e\n\u003cstrong data-end=\"1248\" data-start=\"1224\"\u003eCap short sleeves with turn-up\u003c\/strong\u003e\u003cbr data-end=\"1251\" data-start=\"1248\"\u003eGrown on sleeve for upper arm coverage - add the turn-up for a touch of class\u003c\/li\u003e\n\u003cli data-end=\"1457\" data-start=\"1344\"\u003e\n\u003cstrong data-end=\"1361\" data-start=\"1346\"\u003eCovered buttons\u003c\/strong\u003e\u003cbr data-end=\"1364\" data-start=\"1361\"\u003e12 Fully functional covered buttons and loops\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong data-end=\"1482\" data-start=\"1461\"\u003e3 Quarter Circle Skirt\u003c\/strong\u003e\u003cbr data-end=\"1485\" data-start=\"1482\"\u003eSkirt full enough for a sweep, slim enough for classic 40s style\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong\u003eTailored Bodice\u003c\/strong\u003e\u003cbr\u003ePleats above bust and trim darts below create a stunning nipped in look to enhance the waistline\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette\u003c\/strong\u003e. We love the wing collar that frames the face and the buttoned front.\u003c\/p\u003e\n\u003cp\u003ePleated above and below bust emphasises ones assets and together with the full skirt and waist seam creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and grown-on sleeve with turn-up 'hugs' the shoulder.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003cbr\u003e\u003cb\u003e\u003cbr\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr\u003e\u003cb\u003eLength from natural waist:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 27 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245295522118,"sku":"PRDR_05em-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245295554886,"sku":"PRDR_05em-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245295587654,"sku":"PRDR_05em-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245295620422,"sku":"PRDR_05em-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245295653190,"sku":"PRDR_05em-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245295685958,"sku":"PRDR_05em-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/IMG_8185.jpg?v=1764586647"},{"product_id":"1940s-tea-dress-in-scarlet-bloom","title":"1940s Tea Dress - Scarlet Bloom","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print 'Pansy' - navy, kissed with pink making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245302567238,"sku":"PRDR_03sc-8","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245302600006,"sku":"PRDR_03sc-10","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245302632774,"sku":"PRDR_03sc-12","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245302665542,"sku":"PRDR_03sc-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245302698310,"sku":"PRDR_03sc-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245302731078,"sku":"PRDR_03sc-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/foties_tea_dress.jpg?v=1774703487"},{"product_id":"1940s-hostess-dress-in-black","title":"1940s Hostess Dress - Black","description":"\u003cp\u003e\u003cb\u003eThe Pretty Hostess Dress\u003c\/b\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cbr\u003eThe perfect vintage style dress for tea parties, picnics or even better - the cocktail party!\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette. We love the wing collar that frames the face and the buttoned front.\u003c\/p\u003e\n\u003cp\u003ePleated above and below bust emphasises ones assets and together with the full skirt and waist seam creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and grown-on sleeve with turn-up 'hugs' the shoulder.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003cbr\u003e\u003cb\u003e\u003cbr\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr\u003e\u003cb\u003eLength from natural waist:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 27 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245304762694,"sku":"PRDR_05bla-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245304795462,"sku":"PRDR_05bla-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245304828230,"sku":"PRDR_05bla-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245304860998,"sku":"PRDR_05bla-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245304893766,"sku":"PRDR_05bla-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245304926534,"sku":"PRDR_05bla-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/IMG_8193.jpg?v=1764586396"},{"product_id":"1940s-tea-dress-red-floral","title":"1940s Tea Dress - Red Floral","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print 'Red Floral', this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245307875654,"sku":"PRDR_03rvf-8","price":62.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/1940s_tea_dress_summer_model.jpg?v=1774703356"},{"product_id":"1940s-tea-dress-in-emerald","title":"1940s Tea Dress - Emerald","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage emerald tone, making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245308039494,"sku":"PRDR_03eg-8","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245308072262,"sku":"PRDR_03eg-10","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245308105030,"sku":"PRDR_03eg-12","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245308137798,"sku":"PRDR_03eg-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245308170566,"sku":"PRDR_03eg-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245308203334,"sku":"PRDR_03eg-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/pretty_40s_tea_dress_emerald.jpg?v=1743348837"},{"product_id":"1940s-tea-dress-in-ditsy","title":"1940s Tea Dress - Ditsy","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"899\" data-end=\"912\"\u003etea dress\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-start=\"720\" data-end=\"1237\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print 'Ditsy' - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245308236102,"sku":"PRDR_03dit-8","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245308268870,"sku":"PRDR_03dit-10","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245308301638,"sku":"PRDR_03dit-12","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245308334406,"sku":"PRDR_03dit-14","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245308367174,"sku":"PRDR_03dit-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245308399942,"sku":"PRDR_03dit-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/forties_tea_dress.jpg?v=1774703321"},{"product_id":"1940s-rita-wiggle-dress-in-wine-red","title":"1940s Rita Wiggle Dress - Wine Red","description":"\u003ch3 data-start=\"334\" data-end=\"647\"\u003e\u003cstrong\u003eDear Rita\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"334\" data-end=\"647\"\u003eYou are my best kept secret. You blend 1930s sophistication with 1940s pin-up to make me my most powerful and glamourous. You are '\u003cmeta charset=\"utf-8\"\u003eCEO-meets-cocktail-hour dress': sleek, sculpted, and ready to take me from boardroom to ballroom without missing a beat! You are the epitome of \u003cmeta charset=\"utf-8\"\u003eglamour, reimagined for the modern woman.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1881\" data-start=\"1082\"\u003e\n\u003cli data-end=\"1220\" data-start=\"1082\"\u003e\n\u003cstrong data-end=\"1121\" data-start=\"1084\"\u003eSignature Hourglass silhouette\u003c\/strong\u003e\u003cbr data-end=\"1124\" data-start=\"1121\"\u003eGently fitted through the bodice and hips, with a cinch band at the waist\u003c\/li\u003e\n\u003cli data-end=\"1342\" data-start=\"1222\"\u003e\n\u003cstrong data-end=\"1248\" data-start=\"1224\"\u003eSweetheart Neckline\u003c\/strong\u003e\u003cbr data-end=\"1251\" data-start=\"1248\"\u003eClassic 1940s sweetheart shape\u003c\/li\u003e\n\u003cli data-end=\"1457\" data-start=\"1344\"\u003e\n\u003cstrong data-end=\"1361\" data-start=\"1346\"\u003eFaux Belt\u003c\/strong\u003e\u003cbr data-end=\"1364\" data-start=\"1361\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eFun Faux belt that enhances the nipped in waist\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong data-end=\"1482\" data-start=\"1461\"\u003eVertical ruched gathers in skirt\u003c\/strong\u003e\u003cbr data-end=\"1485\" data-start=\"1482\"\u003eSuper flattering gathers and front split\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"334\" data-end=\"647\"\u003eCrafted from super-stretchy bengaline, the Rita moves with you while hugging every curve in all the right places. Gathered above and below the bust enhances shape and definition, creating that signature hourglass silhouette that flatters every figure. The sweetheart neckline adds a soft, romantic edge, while the front-vented pencil skirt keeps things poised yet playful - perfect for striding with confidence or stealing a moment on the dance floor.\u003c\/p\u003e\n\u003cp data-start=\"1128\" data-end=\"1376\"\u003eThis is power dressing with vintage polish - detailed, feminine, and endlessly wearable. From morning meetings to moonlit martinis, the Rita Wiggle Dress gives you confidence, comfort, and that timeless 1940s-inspired allure that never fades.\u003c\/p\u003e\n\u003cp data-start=\"1128\" data-end=\"1376\"\u003eBoudoir content by the beautiful @\u003cspan class=\"x1lliihq x193iq5w x6ikm8r x10wlt62 xlyipyv xuxw1ft\"\u003emiss_ladynoir\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1378\" data-end=\"1533\"\u003e\u003cstrong data-start=\"1378\" data-end=\"1389\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-start=\"1426\" data-end=\"1429\"\u003e\u003cstrong data-start=\"1429\" data-end=\"1446\"\u003eSkirt length:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox. 29 inches from natural waist\u003cbr data-start=\"1483\" data-end=\"1486\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1495\"\u003eCare:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e30° machine wash, do not tumble dry\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245308924230,"sku":"PRDR_16wr-8","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245308956998,"sku":"PRDR_16wr-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245308989766,"sku":"PRDR_16wr-12","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245309022534,"sku":"PRDR_16wr-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245309055302,"sku":"PRDR_16wr-16","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245309088070,"sku":"PRDR_16wr-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/1950s_rita_wiggle_dress_wine_model_1.jpg?v=1774703279"},{"product_id":"1940s-rita-wiggle-dress-teal","title":"1940s Rita Wiggle Dress - Teal","description":"\u003ch3 data-start=\"334\" data-end=\"647\"\u003e\u003cstrong\u003eDear Rita\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"334\" data-end=\"647\"\u003eYou are my best kept secret. You blend 1930s sophistication with 1940s pin-up to make me my most powerful and glamourous. You are '\u003cmeta charset=\"utf-8\"\u003eCEO-meets-cocktail-hour dress': sleek, sculpted, and ready to take me from boardroom to ballroom without missing a beat! You are the epitome of \u003cmeta charset=\"utf-8\"\u003eglamour, reimagined for the modern woman.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1881\" data-start=\"1082\"\u003e\n\u003cli data-end=\"1220\" data-start=\"1082\"\u003e\n\u003cstrong data-end=\"1121\" data-start=\"1084\"\u003eSignature Hourglass silhouette\u003c\/strong\u003e\u003cbr data-end=\"1124\" data-start=\"1121\"\u003eGently fitted through the bodice and hips, with a cinch band at the waist\u003c\/li\u003e\n\u003cli data-end=\"1342\" data-start=\"1222\"\u003e\n\u003cstrong data-end=\"1248\" data-start=\"1224\"\u003eSweetheart Neckline\u003c\/strong\u003e\u003cbr data-end=\"1251\" data-start=\"1248\"\u003eClassic 1940s sweetheart shape\u003c\/li\u003e\n\u003cli data-end=\"1457\" data-start=\"1344\"\u003e\n\u003cstrong data-end=\"1361\" data-start=\"1346\"\u003eFaux Belt\u003c\/strong\u003e\u003cbr data-end=\"1364\" data-start=\"1361\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eFun Faux belt that enhances the nipped in waist\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong data-end=\"1482\" data-start=\"1461\"\u003eVertical ruched gathers in skirt\u003c\/strong\u003e\u003cbr data-end=\"1485\" data-start=\"1482\"\u003eSuper flattering gathers and front split\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"334\" data-end=\"647\"\u003eCrafted from super-stretchy bengaline, the Rita moves with you while hugging every curve in all the right places. Gathered above and below the bust enhances shape and definition, creating that signature hourglass silhouette that flatters every figure. The sweetheart neckline adds a soft, romantic edge, while the front-vented pencil skirt keeps things poised yet playful - perfect for striding with confidence or stealing a moment on the dance floor.\u003c\/p\u003e\n\u003cp data-start=\"1128\" data-end=\"1376\"\u003eThis is power dressing with vintage polish - detailed, feminine, and endlessly wearable. From morning meetings to moonlit martinis, the Rita Wiggle Dress gives you confidence, comfort, and that timeless 1940s-inspired allure that never fades.\u003c\/p\u003e\n\u003cp data-start=\"1128\" data-end=\"1376\"\u003eBoudoir content by the beautiful @\u003cspan class=\"x1lliihq x193iq5w x6ikm8r x10wlt62 xlyipyv xuxw1ft\"\u003emiss_ladynoir\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1378\" data-end=\"1533\"\u003e\u003cstrong data-start=\"1378\" data-end=\"1389\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-start=\"1426\" data-end=\"1429\"\u003e\u003cstrong data-start=\"1429\" data-end=\"1446\"\u003eSkirt length:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox. 29 inches from natural waist\u003cbr data-start=\"1483\" data-end=\"1486\"\u003e\u003cstrong data-start=\"1486\" data-end=\"1495\"\u003eCare:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e30° machine wash, do not tumble dry\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245309186374,"sku":"PRDR_16tl-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245309219142,"sku":"PRDR_16tl-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245309251910,"sku":"PRDR_16tl-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/1930s_norma_wiggle_dress_teal.jpg?v=1761317702"},{"product_id":"1940s-rita-wiggle-dress-black","title":"1940s Rita Wiggle Dress - Black","description":"\u003ch3 data-end=\"647\" data-start=\"334\"\u003e\u003cstrong\u003eDear Rita\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"647\" data-start=\"334\"\u003eYou are my best kept secret. You blend 1930s sophistication with 1940s pin-up to make me my most powerful and glamourous. You are '\u003cmeta charset=\"utf-8\"\u003eCEO-meets-cocktail-hour dress': sleek, sculpted, and ready to take me from boardroom to ballroom without missing a beat! You are the epitome of \u003cmeta charset=\"utf-8\"\u003eglamour, reimagined for the modern woman.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1082\" data-end=\"1881\"\u003e\n\u003cli data-start=\"1082\" data-end=\"1220\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1121\"\u003eSignature Hourglass silhouette\u003c\/strong\u003e\u003cbr data-start=\"1121\" data-end=\"1124\"\u003eGently fitted through the bodice and hips, with a cinch band at the waist\u003c\/li\u003e\n\u003cli data-start=\"1222\" data-end=\"1342\"\u003e\n\u003cstrong data-start=\"1224\" data-end=\"1248\"\u003eSweetheart Neckline\u003c\/strong\u003e\u003cbr data-start=\"1248\" data-end=\"1251\"\u003eClassic 1940s sweetheart shape\u003c\/li\u003e\n\u003cli data-start=\"1344\" data-end=\"1457\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1361\"\u003eFaux Belt\u003c\/strong\u003e\u003cbr data-start=\"1361\" data-end=\"1364\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eFun Faux belt that enhances the nipped in waist\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong data-start=\"1461\" data-end=\"1482\"\u003eVertical ruched gathers in skirt\u003c\/strong\u003e\u003cbr data-start=\"1482\" data-end=\"1485\"\u003eSuper flattering gathers and front split\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"647\" data-start=\"334\"\u003eCrafted from super-stretchy bengaline, the Rita moves with you while hugging every curve in all the right places. Gathered above and below the bust enhances shape and definition, creating that signature hourglass silhouette that flatters every figure. The sweetheart neckline adds a soft, romantic edge, while the front-vented pencil skirt keeps things poised yet playful - perfect for striding with confidence or stealing a moment on the dance floor.\u003c\/p\u003e\n\u003cp data-end=\"1376\" data-start=\"1128\"\u003eThis is power dressing with vintage polish - detailed, feminine, and endlessly wearable. From morning meetings to moonlit martinis, the Rita Wiggle Dress gives you confidence, comfort, and that timeless 1940s-inspired allure that never fades.\u003c\/p\u003e\n\u003cp data-end=\"1376\" data-start=\"1128\"\u003eBoudoir content by the beautiful @\u003cspan class=\"x1lliihq x193iq5w x6ikm8r x10wlt62 xlyipyv xuxw1ft\"\u003emiss_ladynoir\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"1533\" data-start=\"1378\"\u003e\u003cstrong data-end=\"1389\" data-start=\"1378\"\u003eFabric:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ePoly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-end=\"1429\" data-start=\"1426\"\u003e\u003cstrong data-end=\"1446\" data-start=\"1429\"\u003eSkirt length:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApprox. 29 inches from natural waist\u003cbr data-end=\"1486\" data-start=\"1483\"\u003e\u003cstrong data-end=\"1495\" data-start=\"1486\"\u003eCare:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e30° machine wash, do not tumble dry\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245309382982,"sku":"PRDR_16blk-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245309415750,"sku":"PRDR_16blk-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245309448518,"sku":"PRDR_16blk-12","price":82.5,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245309481286,"sku":"PRDR_16blk-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245309514054,"sku":"PRDR_16blk-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245309546822,"sku":"PRDR_16blk-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Rita_hero_web_1.jpg?v=1769083544"},{"product_id":"1950s-norma-wiggle-dress-teal","title":"1950s Norma Wiggle Dress - Teal","description":"\u003ch3 data-start=\"289\" data-end=\"329\"\u003e\u003cstrong data-start=\"296\" data-end=\"329\"\u003eDear Norma\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"331\" data-end=\"621\"\u003e\u003cmeta charset=\"utf-8\"\u003eYou are vintage glamour dipped in teal... rich, radiant, and impossible to forget. From the moment I slip into your curve-hugging shape, you make me feel both fearless and adored, as though every step has its own private spotlight. Your rich teal blue hue and elegant wiggle speak of candlelit nights, swooning glances, and the kind of confidence that turns heads without trying, together we \u003cem data-end=\"587\" data-start=\"582\"\u003eare\u003c\/em\u003e the moment everyone remembers\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1881\" data-start=\"1082\"\u003e\n\u003cli data-end=\"1220\" data-start=\"1082\"\u003e\n\u003cstrong data-end=\"1121\" data-start=\"1084\"\u003eA-symmetric neckline\u003c\/strong\u003e\u003cbr data-end=\"1124\" data-start=\"1121\"\u003eDaring yet demure one shoulder neckline\u003c\/li\u003e\n\u003cli data-end=\"1342\" data-start=\"1222\"\u003e\n\u003cstrong data-end=\"1248\" data-start=\"1224\"\u003eRuched lower bodice and skirt\u003c\/strong\u003e\u003cbr data-end=\"1251\" data-start=\"1248\"\u003eFor a flattering and smooth fit \u003c\/li\u003e\n\u003cli data-end=\"1457\" data-start=\"1344\"\u003e\n\u003cstrong data-end=\"1361\" data-start=\"1346\"\u003eBack Zip\u003c\/strong\u003e\u003cbr data-end=\"1364\" data-start=\"1361\"\u003eFor super easy wear\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong data-end=\"1482\" data-start=\"1461\"\u003eFitted skirt\u003c\/strong\u003e\u003cbr data-end=\"1485\" data-start=\"1482\"\u003eSkirt skims the waist benefitting from the stretch fabric and enhances the hourglass shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"331\" data-end=\"621\"\u003e\u003cstrong\u003eThis dress is your ultimate 1950s-inspired showstopper.\u003c\/strong\u003e A love letter to the era that celebrated curves, confidence, and pure femininity, this dress takes classic pin-up glamour and reimagines it for the modern woman.\u003c\/p\u003e\n\u003cp data-start=\"623\" data-end=\"1020\"\u003eCrafted from super-stretchy bengaline, the Norma hugs and smooths your silhouette in all the right places, offering both comfort and curve-defining power. The asymmetric neckline and single-shoulder strap create instant drama, while flattering ruching across the tummy and bodice enhances every shape - giving you that va-va-voom silhouette, even if you weren’t born with it.\u003c\/p\u003e\n\u003cp data-start=\"1022\" data-end=\"1313\"\u003eInspired by the early allure of Marilyn Monroe before her starlet fame, this dress is all about quiet confidence, sultry without shouting, strong yet soft. The midi-length pencil skirt features a back vent for easy movement, ensuring your stride is as graceful as your figure.\u003c\/p\u003e\n\u003cp data-start=\"1315\" data-end=\"1552\"\u003eFrom cocktail parties to vintage events, this stretch wiggle dress delivers impact, elegance, and irresistible retro charm in one easy-to-wear piece. Pair with red lips, heels, and a wink, the Norma’s got the rest covered.\u003c\/p\u003e\n\u003cp data-start=\"1554\" data-end=\"1709\"\u003e\u003cstrong data-start=\"1554\" data-end=\"1565\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-start=\"1602\" data-end=\"1605\"\u003e\u003cstrong data-start=\"1605\" data-end=\"1622\"\u003eSkirt length:\u003c\/strong\u003e Approx. 29 inches from natural waist\u003cbr data-start=\"1659\" data-end=\"1662\"\u003e\u003cstrong data-start=\"1662\" data-end=\"1671\"\u003eCare:\u003c\/strong\u003e 30° machine wash, do not tumble dry\u003c\/p\u003e\n\u003cp data-start=\"1554\" data-end=\"1709\"\u003e\u003cem\u003eModel is wearing a UK12 and is 5\"9\u003c\/em\u003e\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245310071110,"sku":"PRDR_17tl-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245310103878,"sku":"PRDR_17tl-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245310136646,"sku":"PRDR_17tl-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245310169414,"sku":"PRDR_17tl-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245310202182,"sku":"PRDR_17tl-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245310234950,"sku":"PRDR_17tl-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/norma_6.jpg?v=1764149678"},{"product_id":"1950s-norma-wiggle-dress-in-wine-red","title":"1950s Norma Wiggle Dress - Wine Red","description":"\u003ch3 data-end=\"329\" data-start=\"289\"\u003e\u003cstrong data-end=\"329\" data-start=\"296\"\u003eDear Norma\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"621\" data-start=\"331\"\u003e\u003cmeta charset=\"utf-8\"\u003eYou are the sultry whisper of vintage glamour in deepest wine, a 1950s silhouette that feels like a promise \u003cem data-start=\"248\" data-end=\"263\"\u003emade and kept.\u003c\/em\u003e From the moment I slip into your curve-hugging shape, you make me feel both fearless and adored, as though every step has its own private spotlight. Your rich red hue and elegant wiggle speak of candlelit nights, swooning glances, and the kind of confidence that turns heads without trying, together we \u003cem data-start=\"582\" data-end=\"587\"\u003eare\u003c\/em\u003e the moment everyone remembers\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1082\" data-end=\"1881\"\u003e\n\u003cli data-start=\"1082\" data-end=\"1220\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1121\"\u003eA-symmetric neckline\u003c\/strong\u003e\u003cbr data-start=\"1121\" data-end=\"1124\"\u003eDaring yet demure one shoulder neckline\u003c\/li\u003e\n\u003cli data-start=\"1222\" data-end=\"1342\"\u003e\n\u003cstrong data-start=\"1224\" data-end=\"1248\"\u003eRuched lower bodice and skirt\u003c\/strong\u003e\u003cbr data-start=\"1248\" data-end=\"1251\"\u003eFor a flattering and smooth fit \u003c\/li\u003e\n\u003cli data-start=\"1344\" data-end=\"1457\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1361\"\u003eBack Zip\u003c\/strong\u003e\u003cbr data-start=\"1361\" data-end=\"1364\"\u003eFor super easy wear\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong data-start=\"1461\" data-end=\"1482\"\u003eFitted skirt\u003c\/strong\u003e\u003cbr data-start=\"1482\" data-end=\"1485\"\u003eSkirt skims the waist benefitting from the stretch fabric and enhances the hourglass shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"621\" data-start=\"331\"\u003e\u003cstrong\u003eThis dress is your ultimate 1950s-inspired showstopper.\u003c\/strong\u003e A love letter to the era that celebrated curves, confidence, and pure femininity, this dress takes classic pin-up glamour and reimagines it for the modern woman.\u003c\/p\u003e\n\u003cp data-end=\"1020\" data-start=\"623\"\u003eCrafted from super-stretchy bengaline, the Norma hugs and smooths your silhouette in all the right places, offering both comfort and curve-defining power. The asymmetric neckline and single-shoulder strap create instant drama, while flattering ruching across the tummy and bodice enhances every shape - giving you that va-va-voom silhouette, even if you weren’t born with it.\u003c\/p\u003e\n\u003cp data-end=\"1313\" data-start=\"1022\"\u003eInspired by the early allure of Marilyn Monroe before her starlet fame, this dress is all about quiet confidence, sultry without shouting, strong yet soft. The midi-length pencil skirt features a back vent for easy movement, ensuring your stride is as graceful as your figure.\u003c\/p\u003e\n\u003cp data-end=\"1552\" data-start=\"1315\"\u003eFrom cocktail parties to vintage events, this stretch wiggle dress delivers impact, elegance, and irresistible retro charm in one easy-to-wear piece. Pair with red lips, heels, and a wink, the Norma’s got the rest covered.\u003c\/p\u003e\n\u003cp data-end=\"1709\" data-start=\"1554\"\u003e\u003cstrong data-end=\"1565\" data-start=\"1554\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-end=\"1605\" data-start=\"1602\"\u003e\u003cstrong data-end=\"1622\" data-start=\"1605\"\u003eSkirt length:\u003c\/strong\u003e Approx. 29 inches from natural waist\u003cbr data-end=\"1662\" data-start=\"1659\"\u003e\u003cstrong data-end=\"1671\" data-start=\"1662\"\u003eCare:\u003c\/strong\u003e 30° machine wash, do not tumble dry\u003c\/p\u003e\n\u003cp data-end=\"1709\" data-start=\"1554\"\u003e\u003cem\u003eModel is wearing a UK12 and is 5\"9\u003c\/em\u003e\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245310464326,"sku":"PRDR_17wr-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245310497094,"sku":"PRDR_17wr-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245310529862,"sku":"PRDR_17wr-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245310562630,"sku":"PRDR_17wr-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245310595398,"sku":"PRDR_17wr-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245310628166,"sku":"PRDR_17wr-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/cocoanormared.jpg?v=1770131083"},{"product_id":"1950s-norma-wiggle-dress-in-black","title":"1950s Norma Wiggle Dress - Black","description":"\u003ch3 data-start=\"289\" data-end=\"329\"\u003e\u003cstrong data-start=\"296\" data-end=\"329\"\u003eDear Norma\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"331\" data-end=\"621\"\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eYou are the quiet power of vintage glamour in timeless black, a 1950s silhouette that feels like confidence made visible. From the moment I slip into your curve-skimming embrace, you remind me how good it feels to be perfectly, unapologetically myself. Y\u003cmeta charset=\"utf-8\"\u003eou don’t ask for attention - you \u003cem data-end=\"559\" data-start=\"550\"\u003ecommand\u003c\/em\u003e it, effortlessly.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"1881\" data-start=\"1082\"\u003e\n\u003cli data-end=\"1220\" data-start=\"1082\"\u003e\n\u003cstrong data-end=\"1121\" data-start=\"1084\"\u003eA-symmetric neckline\u003c\/strong\u003e\u003cbr data-end=\"1124\" data-start=\"1121\"\u003eDaring yet demure one shoulder neckline\u003c\/li\u003e\n\u003cli data-end=\"1342\" data-start=\"1222\"\u003e\n\u003cstrong data-end=\"1248\" data-start=\"1224\"\u003eRuched lower bodice and skirt\u003c\/strong\u003e\u003cbr data-end=\"1251\" data-start=\"1248\"\u003eFor a flattering and smooth fit \u003c\/li\u003e\n\u003cli data-end=\"1457\" data-start=\"1344\"\u003e\n\u003cstrong data-end=\"1361\" data-start=\"1346\"\u003eBack Zip\u003c\/strong\u003e\u003cbr data-end=\"1364\" data-start=\"1361\"\u003eFor super easy wear\u003c\/li\u003e\n\u003cli data-end=\"1555\" data-start=\"1459\"\u003e\n\u003cstrong data-end=\"1482\" data-start=\"1461\"\u003eFitted skirt\u003c\/strong\u003e\u003cbr data-end=\"1485\" data-start=\"1482\"\u003eSkirt skims the waist benefitting from the stretch fabric and enhances the hourglass shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"331\" data-end=\"621\"\u003e\u003cstrong\u003eThis dress is your ultimate 1950s-inspired showstopper.\u003c\/strong\u003e A love letter to the era that celebrated curves, confidence, and pure femininity, this dress takes classic pin-up glamour and reimagines it for the modern woman.\u003c\/p\u003e\n\u003cp data-start=\"623\" data-end=\"1020\"\u003eCrafted from super-stretchy bengaline, the Norma hugs and smooths your silhouette in all the right places, offering both comfort and curve-defining power. The asymmetric neckline and single-shoulder strap create instant drama, while flattering ruching across the tummy and bodice enhances every shape - giving you that va-va-voom silhouette, even if you weren’t born with it.\u003c\/p\u003e\n\u003cp data-start=\"1022\" data-end=\"1313\"\u003eInspired by the early allure of Marilyn Monroe before her starlet fame, this dress is all about quiet confidence, sultry without shouting, strong yet soft. The midi-length pencil skirt features a back vent for easy movement, ensuring your stride is as graceful as your figure.\u003c\/p\u003e\n\u003cp data-start=\"1315\" data-end=\"1552\"\u003eFrom cocktail parties to vintage events, this stretch wiggle dress delivers impact, elegance, and irresistible retro charm in one easy-to-wear piece. Pair with red lips, heels, and a wink, the Norma’s got the rest covered.\u003c\/p\u003e\n\u003cp data-start=\"1554\" data-end=\"1709\"\u003e\u003cstrong data-start=\"1554\" data-end=\"1565\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex (Bengaline)\u003cbr data-start=\"1602\" data-end=\"1605\"\u003e\u003cstrong data-start=\"1605\" data-end=\"1622\"\u003eSkirt length:\u003c\/strong\u003e Approx. 29 inches from natural waist\u003cbr data-start=\"1659\" data-end=\"1662\"\u003e\u003cstrong data-start=\"1662\" data-end=\"1671\"\u003eCare:\u003c\/strong\u003e 30° machine wash, do not tumble dry\u003c\/p\u003e\n\u003cp data-start=\"1554\" data-end=\"1709\"\u003e\u003cem\u003eModel is wearing a UK12 and is 5\"9\u003c\/em\u003e\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245310726470,"sku":"PRDR_17blk-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245310759238,"sku":"PRDR_17blk-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245310792006,"sku":"PRDR_17blk-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245310824774,"sku":"PRDR_17blk-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245310857542,"sku":"PRDR_17blk-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245310890310,"sku":"PRDR_17blk-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/norma4.jpg?v=1764149847"},{"product_id":"veronica-1940s-tea-dress-wine-polka","title":"1940s Veronica Tea Dress - Wine Polka","description":"\u003cdiv class=\"description-cell\"\u003e\n\u003cp data-end=\"683\" data-start=\"362\"\u003e\u003cstrong\u003eThe Pretty 'Veronica' adds a touch of glamour to the 'Tea dress'...\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"358\" data-end=\"679\"\u003eStep into timeless style with our Pretty 1940s Veronica Tea Dress, a stunning mid-to-late 1940s-inspired design that blends vintage elegance with everyday wearability. The beautifully tailored fit creates that unmistakable classic 1940s silhouette, flattering the waist and draping gracefully over the hips.\u003c\/p\u003e\n\u003cp data-start=\"681\" data-end=\"993\"\u003eThe elegant keyhole neckline, tied in a soft bow and finished with three ivory-covered buttons, gives the bodice a refined yet romantic touch. Below, the wrap-style skirt falls into a gentle waterfall drape, a graceful nod to the sophistication of 1940s fashion with a playful, feminine twist.\u003c\/p\u003e\n\u003cp data-start=\"995\" data-end=\"1321\"\u003eNow available in a classic wine polka dot print, this version of the Veronica is the ultimate vintage wardrobe staple. The timeless tone and soft, fluid fabric make it beautifully seasonless - effortlessly chic in spring and summer, yet equally perfect layered with knits and stockings through autumn and winter.\u003c\/p\u003e\n\u003cp data-start=\"1323\" data-end=\"1509\"\u003eFinished with a discreet side zip, true to authentic vintage construction, this is a dress you’ll reach for again and again, the very definition of classic Pretty Retro style.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245324489030,"sku":"PRDRTEA_02wi-8","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54245324521798,"sku":"PRDRTEA_02wi-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245324554566,"sku":"PRDRTEA_02wi-12","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245324587334,"sku":"PRDRTEA_02wi-14","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245324620102,"sku":"PRDRTEA_02wi-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245324652870,"sku":"PRDRTEA_02wi-18","price":65.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/veronicawine1.jpg?v=1764668031"},{"product_id":"1950s-swing-dress-navy","title":"1950s Swing Dress - Navy","description":"\u003ch3 data-end=\"353\" data-start=\"321\"\u003e\u003cstrong data-end=\"353\" data-start=\"328\"\u003eOur iconic Swing Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"741\" data-start=\"355\"\u003eThe ultimate retro staple dress for twirling, swirling, and stealing the spotlight - meet the Pretty Retro Swing Dress. Designed for full-skirt fun and pure happiness, this beauty was made for movement. You won’t be able to resist a spin (and neither can anyone watching!) - it’s always a showstopper in our shoots and guaranteed to make you feel every inch the vintage dream.\u003c\/p\u003e\n\u003cp data-end=\"1149\" data-start=\"743\"\u003eInspired by the late 1940s and 1950s, the fit creates that classic hourglass silhouette we adore. Pleats above and below the bust enhance your shape, while a nipped-in waist panel defines and flatters. The three-quarter swing skirt offers a full, dramatic sweep,  perfect for dancing, parties, or vintage events, and petal cap sleeves keep things comfortable and free-moving.\u003c\/p\u003e\n\u003cp data-end=\"1460\" data-start=\"1151\"\u003eWhether you’re heading to a retro dance night, vintage festival, or simply want to channel your inner pin-up, this timeless swing dress promises total impact. Elegant yet fun, it’s the kind of dress that makes you want to move to the big band sound.\u003c\/p\u003e\n\u003cp data-end=\"1717\" data-start=\"1462\"\u003eCrafted from a soft poly-viscose blend with a hint of stretch, it’s designed for comfort, shape, and flow. Just pick your colour, book your event, and get ready to turn heads. This drop-dead gorgeous vintage swing dress is ready for its moment.\u003c\/p\u003e\n\u003cp data-end=\"1807\" data-start=\"1719\"\u003e\u003cstrong data-end=\"1730\" data-start=\"1719\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex\u003cbr data-end=\"1758\" data-start=\"1755\"\u003e\u003cstrong data-end=\"1788\" data-start=\"1758\"\u003eLength from natural waist:\u003c\/strong\u003e Approx 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245325308230,"sku":"PRDR_01nav-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245325340998,"sku":"PRDR_01nav-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245325373766,"sku":"PRDR_01nav-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245325406534,"sku":"PRDR_01nav-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245325439302,"sku":"PRDR_01nav-16","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54245325472070,"sku":"PRDR_01nav-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/HoF_separatescopy2_ae1da7f5-b249-4709-85f5-acc41f985238.jpg?v=1774703149"},{"product_id":"1940s-shirt-dress-petrol-blue","title":"1940s Shirt Dress - Petrol Blue","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245325668678,"sku":"PRDR_08pb-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245325701446,"sku":"PRDR_08pb-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54245325734214,"sku":"PRDR_08pb-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54245325766982,"sku":"PRDR_08pb-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54245325799750,"sku":"PRDR_08pb-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245325832518,"sku":"PRDR_08pb-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/petrolshirtdress-2_323fee7a-19fe-46f4-94d8-7ab85d7008f5.jpg?v=1774703168"},{"product_id":"1950s-swing-dress-wine","title":"1950s Swing Dress - Wine","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eThe Retro Swing Dress\u003c\/b\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eGet down with that big band sound wearing our fabulous Retro Swing Dress inspired by the 40s \u0026amp; 50s.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eThis is a knock 'em out dress emphasising the waist and making the most of curves. The swing skirt style makes it perfect for all night jukebox jiving!\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette. Pleated above and below bust emphasises ones assets and waist panel creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and petal cap sleeves mean this dress does not restrict arms.\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003cbr data-mce-fragment=\"1\"\u003e\u003cb data-mce-fragment=\"1\"\u003eLength from natural waist:\u003c\/b\u003e approx 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245325963590,"sku":"PRDR_01win-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245325996358,"sku":"PRDR_01win-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245326029126,"sku":"PRDR_01win-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245326061894,"sku":"PRDR_01win-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245326094662,"sku":"PRDR_01win-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245326127430,"sku":"PRDR_01win-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/SwingDressPRWineProduct5.jpg?v=1776700161"},{"product_id":"1940s-shirt-dress-navy-polka","title":"1940s Shirt Dress - Navy Polka","description":"\u003ch3 data-end=\"366\" data-start=\"325\"\u003e\u003cstrong data-end=\"366\" data-start=\"332\"\u003eThe Classic Pretty Shirt Dress in Limited Edition Navy Polka!\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress - and we simply can’t let go of this iconic style!\u003c\/p\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003ePerfect for all shapes, sizes, and vintage moods, this is your ultimate base layer dress: classy and simple, with just the right amount of detail. It flatters, covers, and hugs in all the right places. Comfortable enough for everyday wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look effortlessly cool with a skirt that wafts beautifully around the floor.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eThis gorgeous vintage-inspired shirt dress is brimming with 1940s charm - featuring a classic shirt-style bodice with an open neckline, three functional cream buttons, and a side zip for ease. The matching belt nips in perfectly at the waist to create that true hourglass silhouette, while the slightly flared skirt adds movement and grace.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eNavy polka captures the true essence of classic 1940s style, effortlessly chic, playful yet poised. The fabric has a beautifully soft, luxurious feel, making it as delightful to wear as it is to admire. From sunny afternoons to elegant evenings, this dress brings timeless vintage charm and everyday glamour to every occasion.\u003c\/p\u003e\n\u003cp data-end=\"1482\" data-start=\"1314\"\u003eCrafted in\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1341\" data-start=\"1325\"\u003e100% viscose\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a soft drape and light feel, this is\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1423\" data-start=\"1384\"\u003eretro dressing at its most wearable,\u003c\/strong\u003e a timeless piece you’ll reach for season after season.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245327634758,"sku":"PRDR_09np-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245327667526,"sku":"PRDR_09np-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245327700294,"sku":"PRDR_09np-12","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245327733062,"sku":"PRDR_09np-14","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245327765830,"sku":"PRDR_09np-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245327798598,"sku":"PRDR_09np-18","price":65.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0090-min.jpg?v=1747822500"},{"product_id":"1940s-shirt-dress-red","title":"1940s Shirt Dress - Red","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54245328519494,"sku":"PRDR_08red-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54245328552262,"sku":"PRDR_08red-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54245328585030,"sku":"PRDR_08red-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54245328617798,"sku":"PRDR_08red-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54245328650566,"sku":"PRDR_08red-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54245328683334,"sku":"PRDR_08red-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0825-min.jpg?v=1747822020"},{"product_id":"1940s-shirt-dress-dark-rose","title":"1940s Shirt Dress - Dark Rose","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54292447396166,"sku":"PRDR_08dr-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54292447428934,"sku":"PRDR_08dr-10","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54292447461702,"sku":"PRDR_08dr-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54292447494470,"sku":"PRDR_08dr-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54292447527238,"sku":"PRDR_08dr-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54292447560006,"sku":"PRDR_08dr-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/shirtdress_rose.jpg?v=1774702990"},{"product_id":"1940s-shirt-dress-emerald-polka","title":"1940s Shirt Dress - Emerald Polka","description":"\u003ch3 data-end=\"366\" data-start=\"325\"\u003e\u003cstrong data-end=\"366\" data-start=\"332\"\u003eThe Classic Pretty Shirt Dress in Limited Edition Green Polka!\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress - and we simply can’t let go of this iconic style!\u003c\/p\u003e\n\u003cp data-end=\"936\" data-start=\"368\"\u003ePerfect for all shapes, sizes, and vintage moods, this is your ultimate base layer dress: classy and simple, with just the right amount of detail. It flatters, covers, and hugs in all the right places. Comfortable enough for everyday wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look effortlessly cool with a skirt that wafts beautifully around the floor.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eThis gorgeous vintage-inspired shirt dress is brimming with 1940s charm - featuring a classic shirt-style bodice with an open neckline, three functional cream buttons, and a side zip for ease. The matching belt nips in perfectly at the waist to create that true hourglass silhouette, while the slightly flared skirt adds movement and grace.\u003c\/p\u003e\n\u003cp data-end=\"1312\" data-start=\"938\"\u003eNavy polka captures the true essence of classic 1940s style, effortlessly chic, playful yet poised. The fabric has a beautifully soft, luxurious feel, making it as delightful to wear as it is to admire. From sunny afternoons to elegant evenings, this dress brings timeless vintage charm and everyday glamour to every occasion.\u003c\/p\u003e\n\u003cp data-end=\"1482\" data-start=\"1314\"\u003eCrafted in\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1341\" data-start=\"1325\"\u003e100% viscose\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a soft drape and light feel, this is\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-end=\"1423\" data-start=\"1384\"\u003eretro dressing at its most wearable,\u003c\/strong\u003e a timeless piece you’ll reach for season after season.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54292448313670,"sku":"PRDR_09gp-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54292448346438,"sku":"PRDR_09gp-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54292448379206,"sku":"PRDR_09gp-12","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54292448411974,"sku":"PRDR_09gp-14","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54292448444742,"sku":"PRDR_09gp-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54292448477510,"sku":"PRDR_09gp-18","price":65.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0217.jpg?v=1748350657"},{"product_id":"1940s-starlet-dress-dark-rose","title":"1940s Starlet Dress - Dark Rose","description":"\u003ch3 data-end=\"331\" data-start=\"296\"\u003e\u003cstrong data-end=\"331\" data-start=\"303\"\u003eThe Pretty 'Starlet' Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-end=\"636\" data-start=\"333\"\u003eMeet the Pretty Starlet Dress - an ultra-feminine 1940s-inspired dream that feels straight out of a vintage romance film. This is the dress that makes you want to twirl through meadows, pack a picnic, or drift down a sunlit street - pure retro whimsy with a dash of Old Hollywood starlet charm.\u003c\/p\u003e\n\u003cp data-end=\"1119\" data-start=\"638\"\u003eThe fit creates that classic 1940s silhouette we adore - elegant, flattering, and easy to wear. A high neckline with a dainty tie and keyhole detail frames the face beautifully, while gathers below the bust and a soft V-shaped empire seam enhance your shape with a natural, feminine flow. The nipped-in waist and flared swing skirt move gracefully as you walk (or dance!), and petal sleeves give ease of movement while keeping that delicate 40s flair.\u003c\/p\u003e\n\u003cp data-end=\"1435\" data-start=\"1121\"\u003eCrafted from a soft, stretchy poly-viscose blend, the Starlet is as comfortable as it is enchanting - a dress for swing dancing, park strolls, picnics, and everyday magic. Think of it as the dress Dorothy might have worn if Oz had a vintage boutique, charming, timeless, and ready for any adventure.\u003c\/p\u003e\n\u003cp data-end=\"1525\" data-start=\"1437\"\u003e\u003cstrong data-end=\"1448\" data-start=\"1437\"\u003eFabric:\u003c\/strong\u003e Poly \/ Viscose \/ Spandex\u003cbr data-end=\"1476\" data-start=\"1473\"\u003e\u003cstrong data-end=\"1506\" data-start=\"1476\"\u003eLength from natural waist:\u003c\/strong\u003e Approx 27 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54296005411142,"sku":"PRDR_15-dr-8","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54296005443910,"sku":"PRDR_15-dr-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54296005476678,"sku":"PRDR_15-dr-12","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54296005509446,"sku":"PRDR_15-dr-14","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54296005542214,"sku":"PRDR_15-dr-16","price":70.83,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54296005574982,"sku":"PRDR_15-dr-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/starlet_rose.jpg?v=1774702960"},{"product_id":"1940s-shirt-dress-navy","title":"1940s Shirt Dress - Navy","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54330363576646,"sku":"PRDR_08nav-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54330363609414,"sku":"PRDR_08nav-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54330363642182,"sku":"PRDR_08nav-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54330363674950,"sku":"PRDR_08nav-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54330363707718,"sku":"PRDR_08nav-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54330363740486,"sku":"PRDR_08nav-18","price":70.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0885-min.jpg?v=1747822196"},{"product_id":"1940s-shirt-dress-teal","title":"1940s Shirt Dress - Teal","description":"\u003ch3 data-start=\"262\" data-end=\"303\"\u003e\u003cstrong data-start=\"269\" data-end=\"303\"\u003eThe Classic Pretty Shirt Dress\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress, and we simply can’t let go of this timeless style. Perfect for all shapes, sizes, and vintage moods, this is the ultimate base layer dress: classy and simple with just the right amount of detail. It smooths, flatters, and hugs in all the right places.\u003c\/p\u003e\n\u003cp data-start=\"305\" data-end=\"909\"\u003eEffortlessly practical and comfortable for daily wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look cool, confident, and totally unique, with a skirt that wafts beautifully as you twirl across the floor.\u003c\/p\u003e\n\u003cp data-start=\"911\" data-end=\"1300\"\u003eSteeped in authentic 1940s inspiration, the Classic Pretty Shirt Dress features a traditional shirt-style bodice with an open neckline, three functional tortoiseshell buttons, and a side zip for ease. The matching belt cinches the waist to create that true hourglass silhouette, while the slightly flared skirt adds just the right amount of vintage swing.\u003c\/p\u003e\n\u003cp data-start=\"1302\" data-end=\"1615\"\u003eCrafted from a soft, flattering poly\/viscose blend with a touch of stretch, this dress offers the look of vintage with the comfort of modern wear. It’s a seasonless wardrobe staple you’ll return to time and time again - perfect for retro daywear, vintage events, or effortless everyday elegance.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e Poly\/Viscose\/Spandex\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eLength from natural waist: \u003c\/b\u003eapprox 26 inches \u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54356389462342,"sku":"PRDR_08teal-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54356389495110,"sku":"PRDR_08teal-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54356389527878,"sku":"PRDR_08teal-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54356389560646,"sku":"PRDR_08teal-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54356389593414,"sku":"PRDR_08teal-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54356389626182,"sku":"PRDR_08teal-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0758-min.jpg?v=1771945818"},{"product_id":"veronica-1940s-tea-dress-navy-polka","title":"1940s Veronica Tea Dress - Navy Polka","description":"\u003cp data-end=\"683\" data-start=\"362\"\u003e\u003cstrong\u003eThe Pretty 'Veronica' adds a touch of glamour to the 'Tea dress'...\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"358\" data-end=\"679\"\u003eStep into timeless style with our Pretty 1940s Veronica Tea Dress, a stunning mid-to-late 1940s-inspired design that blends vintage elegance with everyday wearability. The beautifully tailored fit creates that unmistakable classic 1940s silhouette, flattering the waist and draping gracefully over the hips.\u003c\/p\u003e\n\u003cp data-start=\"681\" data-end=\"993\"\u003eThe elegant keyhole neckline, tied in a soft bow and finished with three ivory-covered buttons, gives the bodice a refined yet romantic touch. Below, the wrap-style skirt falls into a gentle waterfall drape, a graceful nod to the sophistication of 1940s fashion with a playful, feminine twist.\u003c\/p\u003e\n\u003cp data-start=\"995\" data-end=\"1321\"\u003eNow available in a classic navy polka dot print, this version of the Veronica is the ultimate vintage wardrobe staple. The timeless tone and soft, fluid fabric make it beautifully seasonless - effortlessly chic in spring and summer, yet equally perfect layered with knits and stockings through autumn and winter.\u003c\/p\u003e\n\u003cp data-start=\"1323\" data-end=\"1509\"\u003eFinished with a discreet side zip, true to authentic vintage construction, this is a dress you’ll reach for again and again, the very definition of classic Pretty Retro style.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54528542835014,"sku":"PRDRTEA_02np-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54528542867782,"sku":"PRDRTEA_02np-10","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54528542900550,"sku":"PRDRTEA_02np-12","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54528542933318,"sku":"PRDRTEA_02np-14","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54528542966086,"sku":"PRDRTEA_02np-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54528542998854,"sku":"PRDRTEA_02np-18","price":65.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/veronica_navy_1.jpg?v=1764668079"},{"product_id":"1940s-shirt-dress-tiki","title":"1940s Shirt Dress - Tiki","description":"\u003ch3 data-start=\"325\" data-end=\"366\"\u003e\u003cstrong data-start=\"332\" data-end=\"366\"\u003eThe Classic Pretty Shirt Dress in Limited Edition Tiki!\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"368\" data-end=\"936\"\u003eIt doesn’t get truer to the 1940s everyday woman’s staple than the shirt dress - and we simply can’t let go of this iconic style!\u003c\/p\u003e\n\u003cp data-start=\"368\" data-end=\"936\"\u003ePerfect for all shapes, sizes, and vintage moods, this is your ultimate base layer dress: classy and simple, with just the right amount of detail. It flatters, covers, and hugs in all the right places. Comfortable enough for everyday wear, yet polished enough to look like you’ve made an effort. And if you happen to end up at a dance? You’ll look effortlessly cool with a skirt that wafts beautifully around the floor.\u003c\/p\u003e\n\u003cp data-start=\"938\" data-end=\"1312\"\u003eThis gorgeous vintage-inspired shirt dress is brimming with 1940s charm - featuring a classic shirt-style bodice with an open neckline, three functional cream buttons, and a side zip for ease. The matching belt nips in perfectly at the waist to create that true hourglass silhouette, while the slightly flared skirt adds movement and grace.\u003c\/p\u003e\n\u003cp data-start=\"938\" data-end=\"1312\"\u003eTiki captures a Hawaiian holiday mood with a refined retro spirit. The fabric has a notably soft, luxurious feel, making it as beautiful to wear as it is to behold. From summer soirées to vintage events, this dress promises to turn every occasion into your own 1940s moment of escapist glamour.\u003c\/p\u003e\n\u003cp data-start=\"1314\" data-end=\"1482\"\u003eCrafted in \u003cstrong data-start=\"1325\" data-end=\"1341\"\u003e100% viscose\u003c\/strong\u003e with a soft drape and light feel, this is \u003cstrong data-start=\"1384\" data-end=\"1423\"\u003eretro dressing at its most wearable,\u003c\/strong\u003e a timeless piece you’ll reach for season after season.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54528615317830,"sku":"PRDR_09tiki-8","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54528615350598,"sku":"PRDR_09tiki-10","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54528615383366,"sku":"PRDR_09tiki-12","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54528615416134,"sku":"PRDR_09tiki-14","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 16","offer_id":54528615448902,"sku":"PRDR_09tiki-16","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54528615481670,"sku":"PRDR_09tiki-18","price":65.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0568.jpg?v=1747833061"},{"product_id":"1940s-tea-dress-tiki","title":"1940s Veronica Tea Dress - Tiki","description":"\u003cp data-start=\"362\" data-end=\"683\"\u003eThe Pretty 'Veronica' adds a touch of glamour to the 'Tea dress'...\u003c\/p\u003e\n\u003cp data-start=\"362\" data-end=\"683\"\u003eThe Step into an island dream with our Pretty 1940s Veronica Tea Dress, a stunning mid-to-late 1940s-inspired design that blends vintage elegance with tropical allure. The beautifully tailored fit creates that unmistakable classic 1940s silhouette, flattering the waist and draping gracefully over the hips.\u003c\/p\u003e\n\u003cp data-start=\"685\" data-end=\"1001\"\u003eThe elegant keyhole neckline, tied in a soft bow and finished with three ivory-covered buttons, gives the bodice a refined yet romantic touch. Below, the wrap-style skirt cascades into a gentle waterfall drape - the perfect nod to the sophistication of 1940s fashion with a playful, feminine twist.\u003c\/p\u003e\n\u003cp data-start=\"1003\" data-end=\"1375\"\u003eCrafted in a limited-edition tiki-inspired print, this dress captures a Hawaiian holiday mood with a refined retro spirit. The fabric has a notably soft, luxurious feel, making it as beautiful to wear as it is to behold. From summer soirées to vintage events, this dress promises to turn every occasion into your own 1940s moment of escapist glamour.\u003c\/p\u003e\n\u003cp data-start=\"1377\" data-end=\"1433\"\u003eFastens with a discreet side zip like true vintage, for a smooth fit.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54528624296262,"sku":"PRDRTEA_02tiki-8","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 10","offer_id":54528624329030,"sku":"PRDRTEA_02tiki-10","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 12","offer_id":54528624361798,"sku":"PRDRTEA_02tiki-12","price":65.83,"currency_code":"GBP","in_stock":false},{"title":"UK 14","offer_id":54528624394566,"sku":"PRDRTEA_02tiki-14","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54528624427334,"sku":"PRDRTEA_02tiki-16","price":65.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54528624460102,"sku":"PRDRTEA_02tiki-18","price":65.83,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/veronica_tiki_1.jpg?v=1764668108"},{"product_id":"1940s-tea-dress-in-green-polka","title":"1940s Tea Dress - Emerald Polka","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable \u003cstrong data-end=\"912\" data-start=\"899\"\u003etea dress\u003c\/strong\u003e is flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style green polka print - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54528648839494,"sku":"PRDR_03gp-08","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54528648872262,"sku":"PRDR_03gp-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54528648905030,"sku":"PRDR_03gp-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54528648937798,"sku":"PRDR_03gp-14","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54528648970566,"sku":"PRDR_03gp-16","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54528649003334,"sku":"PRDR_03gp-18","price":62.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0269.jpg?v=1747833595"},{"product_id":"1940s-tea-dress-in-black-floral","title":"1940s Tea Dress - Black Floral","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable \u003cstrong data-end=\"912\" data-start=\"899\"\u003etea dress\u003c\/strong\u003e is flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print of floral spray on black base - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54558376100166,"sku":"PRDR_03blaf-08","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54558376132934,"sku":"PRDR_03blaf-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54558376165702,"sku":"PRDR_03blaf-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54558376198470,"sku":"PRDR_03blaf-14","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54558376231238,"sku":"PRDR_03blaf-16","price":62.5,"currency_code":"GBP","in_stock":false},{"title":"UK 18","offer_id":54558376264006,"sku":"PRDR_03blaf-18","price":62.5,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0407.jpg?v=1748352658"},{"product_id":"1940s-tea-dress-in-blue-floral","title":"1940s Tea Dress - Blue Floral","description":"\u003cp\u003e\u003cb\u003eOur Classic Pretty 1940s Inspired 'Tea Dress' \u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003eYou don’t need to be a vintage addict to recognise a good dress when you see one! This endlessly wearable \u003cstrong data-end=\"912\" data-start=\"899\"\u003etea dress\u003c\/strong\u003e is flirty yet demure. A floaty, feminine dream available in a range of gorgeous fabrics. Perfect for tea dates, dancing, or simply feeling fabulous.\u003c\/p\u003e\n\u003cp data-end=\"1237\" data-start=\"720\"\u003ePerfect for all seasons. Wear her solo through spring and summer, then layer up with cardigans or cropped jackets for cooler days, and don't forget that slip! You’ll be so glad you added this beauty to your collection.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStyle Details: \u003c\/strong\u003eThis is a fabulous dress with a pretty sweetheart style neckline, cute flutter sleeves and demure swinging skirt. Style features a gathered bustline, pulled into a sweetheart shape by clever fabric tabs at each side. Panels of the dress are bias cut which means the dress skims your figure in flattering drape. The curvier the better!  No zip or fastenings need due to to bias style - just pull over the head.\u003c\/p\u003e\n\u003cp\u003eWe are loving this vintage style print of floral bouquets on royal blue base - making this dress perfectly transitional.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e100% Viscose\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003c\/b\u003e\u003cspan\u003e Cool Hand Wash\u003c\/span\u003e - 3% shrinkage may occur\u003cbr\u003e\u003cb\u003eSkirt Length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 26 inches from natural waist\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":54558443995462,"sku":"PRDR_03bluf-08","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54558444028230,"sku":"PRDR_03bluf-10","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54558444060998,"sku":"PRDR_03bluf-12","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54558444093766,"sku":"PRDR_03bluf-14","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54558444126534,"sku":"PRDR_03bluf-16","price":62.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54558444159302,"sku":"PRDR_03bluf-18","price":62.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Foxy-0333.jpg?v=1748352017"},{"product_id":"1950s-audrey-dress-wine","title":"1950s Audrey Dress - Wine","description":"\u003cp\u003e\u003cstrong\u003eDear Audrey\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eYou are the whispered secret of every moonlit evening and glittering cocktail hour, a 1950s dream spun into soft wine red perfection. Just like a visit to Tiffany's, you make me feel not just seen, but \u003cem data-end=\"442\" data-start=\"434\"\u003eadored\u003c\/em\u003e. When I slip into you, I am transformed... poised, luminous, and wrapped in unmistakable vintage starlet magic. You aren’t merely worn; you are \u003cem data-end=\"602\" data-start=\"591\"\u003echerished...\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1082\" data-end=\"1881\"\u003e\n\u003cli data-start=\"1082\" data-end=\"1220\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1121\"\u003e1950s\/early 60s sleek silhouette\u003c\/strong\u003e\u003cbr data-start=\"1121\" data-end=\"1124\"\u003eFully fitted from bodice to longline pencil skirt\u003c\/li\u003e\n\u003cli data-start=\"1222\" data-end=\"1342\"\u003e\n\u003cstrong data-start=\"1224\" data-end=\"1248\"\u003eHigh boat neckline\u003c\/strong\u003e\u003cbr data-start=\"1248\" data-end=\"1251\"\u003eJust like Audrey's - classy high neckline \u003c\/li\u003e\n\u003cli data-start=\"1344\" data-end=\"1457\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1361\"\u003eDeep V back\u003c\/strong\u003e\u003cbr data-start=\"1361\" data-end=\"1364\"\u003eFor high drama, we've added a V backline which exudes class - Back zip for easy wear\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong data-start=\"1461\" data-end=\"1482\"\u003eCinched waistband\u003c\/strong\u003e\u003cbr data-start=\"1482\" data-end=\"1485\"\u003eCreates a beautifully cinched waist and enhances the hourglass shape\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eOur\u003cstrong\u003e Breakfast at Tiffany’s\u003c\/strong\u003e dream dress has arrived in wine for your season-less nights out. Channel that effortless Audrey Hepburn energy: slick, simple, and utterly divine.\u003c\/p\u003e\n\u003cp\u003eDress to thrill day or night in this versatile little number. Accessorise with a headscarf for the ultimate chic look or rock it with heels and red lips for extra va- va- voom! Made in super stretchy bengaline - this dress will cling to your curves. High boat neckline, sleeveless with a deep V at the back. \u003c\/p\u003e\n\u003cp\u003eBack zip and skirt has inverted pleat at the back. Skirt length is approx. 29 inches from natural waist.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscos\/Spandex (bengaline)\u003cbr\u003e\u003cb\u003eWashing instructions:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e30 degrees, do not tumble dry\u003cbr\u003e\u003cb\u003eSkirt length:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003eapprox 29 inches from natural waist.\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 8","offer_id":54966039118150,"sku":"PRDR_02win-8","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":54966039150918,"sku":"PRDR_02win-10","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":54966039183686,"sku":"PRDR_02win-12","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":54966039216454,"sku":"PRDR_02win-14","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":54966039249222,"sku":"PRDR_02win-16","price":82.5,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":54966039281990,"sku":"PRDR_02win-18","price":82.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/Audrey_dress_maelle_2.jpg?v=1769075727"},{"product_id":"1940s-hostess-dress-red","title":"1940s Hostess Dress - Red","description":"\u003ch4\u003e\u003cb\u003eDear Hostess Dress,\u003c\/b\u003e\u003c\/h4\u003e\n\u003cp\u003eYou are the 'hostess with the most-ess' - \u003cmeta charset=\"utf-8\"\u003eyou are a pure 1940s vision in scarlett red. From the moment I fasten your buttons and smooth your skirt, you make me feel like I’ve stepped into a more glamorous life—one where waists are nipped, curves are celebrated, and every entrance deserves a pause. Your wing collar frames me just so, your pleats fall with that perfect swish, and you hold me in that just-right way that feels both confident and comforting. You’re not just something I wear; you’re something I \u003cem data-start=\"478\" data-end=\"486\"\u003ebecome\u003c\/em\u003e—elegant, a little bit spellbinding, and absolutely ready to turn heads wherever we go together.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat we love about this dress:-\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1082\" data-end=\"1881\"\u003e\n\u003cli data-start=\"1082\" data-end=\"1220\"\u003e\n\u003cstrong data-start=\"1084\" data-end=\"1121\"\u003eWing Collar\u003c\/strong\u003e\u003cbr data-start=\"1121\" data-end=\"1124\"\u003eV neckline framed with a classic and iconic late 40s\/early 50s wing collar\u003c\/li\u003e\n\u003cli data-start=\"1222\" data-end=\"1342\"\u003e\n\u003cstrong data-start=\"1224\" data-end=\"1248\"\u003eCap short sleeves with turn-up\u003c\/strong\u003e\u003cbr data-start=\"1248\" data-end=\"1251\"\u003eGrown on sleeve for upper arm coverage - add the turn-up for a touch of class\u003c\/li\u003e\n\u003cli data-start=\"1344\" data-end=\"1457\"\u003e\n\u003cstrong data-start=\"1346\" data-end=\"1361\"\u003eCovered buttons\u003c\/strong\u003e\u003cbr data-start=\"1361\" data-end=\"1364\"\u003e12 Fully functional covered buttons and loops\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong data-start=\"1461\" data-end=\"1482\"\u003e3 Quarter Circle Skirt\u003c\/strong\u003e\u003cbr data-start=\"1482\" data-end=\"1485\"\u003eSkirt full enough for a sweep, slim enough for classic 40s style\u003c\/li\u003e\n\u003cli data-start=\"1459\" data-end=\"1555\"\u003e\n\u003cstrong\u003eTailored Bodice\u003c\/strong\u003e\u003cbr\u003ePleats above bust and trim darts below create a stunning nipped in look to enhance the waistline\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eThe fit on this dress creates a classic vintage 40s\/50s silhouette\u003c\/strong\u003e. We love the wing collar that frames the face and the buttoned front.\u003c\/p\u003e\n\u003cp\u003ePleated above and below bust emphasises ones assets and together with the full skirt and waist seam creates a further 'nipped in' look. The 3 quarter full skirt gives a full sweep and grown-on sleeve with turn-up 'hugs' the shoulder.\u003c\/p\u003e\n\u003cp\u003eStep back in time with this beautifully tailored 1940s style dress, inspired by the elegance and charm of true vintage fashion. Perfect for day to night wear, this classic 40s silhouette flatters every figure and suits any occasion – from tea parties and vintage events to evening dinners or retro-inspired weddings. With its timeless cut and authentic detailing, this Pretty Retro 1940s dress is ideal for anyone who loves old Hollywood glamour, WW2 era style, and classic feminine fashion.\u003cbr\u003e\u003cb\u003e\u003cbr\u003eFabric:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003ePoly\/Viscose\/Spandex\u003cbr\u003e\u003cb\u003eWashing Instructions:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003e30 degrees machine wash\u003cbr\u003e\u003cb\u003eLength from natural waist:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eapprox 27 inches\u003c\/p\u003e","brand":"Pretty Retro","offers":[{"title":"UK 08","offer_id":55271387332934,"sku":"PRDR_05red-8","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":55271387365702,"sku":"PRDR_05red-10","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 12","offer_id":55271387398470,"sku":"PRDR_05red-12","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 14","offer_id":55271387431238,"sku":"PRDR_05red-14","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 16","offer_id":55271387464006,"sku":"PRDR_05red-16","price":70.83,"currency_code":"GBP","in_stock":true},{"title":"UK 18","offer_id":55271387496774,"sku":"PRDR_05red-18","price":70.83,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/files\/IMG_8196.jpg?v=1764586905"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0933\/8503\/2006\/collections\/raph_square_ad_1.jpg?v=1775730010","url":"https:\/\/prettyretro.co.uk\/collections\/dresses.oembed?page=4","provider":"Pretty Retro","version":"1.0","type":"link"}